Thursday, 1 October 2015

Conventions Analysis Double Page Spread

Media Language: 

  • On the double page spread, there is a main title that starts on the left hand side of the first page, then overlaps the double page spread.  The word 'Revenge' stands out because  while the rest of the language on the title is very simple, the word seems to stand out because of what it means. However, it is effective to use the word 'Revenge' because it could be interpreted into meaning that Mark Ronson is making a comeback, which is a good use of media language.
  • The Main Image is very effective for many reasons. One of them is that Mark is dressed in black, with only red showing at the bottom of the photo. Because it has been taken against a white back drop it makes him stand out because of the what he is wearing and it also makes him look very bold. Another reason, is the broken trumpet in front of him. I find this very interesting because it shows that he is no longer using it  and 'Revenge' is how he is changing the way he creates his music, and the trumpet represents that.
  • The use of pull-quotes underneath the main title, makes it very short and gives a small amount of information from the interview. Because this is what the interview has written and chose to put it in that position, it makes it more effective and stand out against the white back drop.
  • NME has an interesting colour scheme. One reason why it is interesting is because black is a very bold colour and stands out, just like the colour white does. And the contrast of them both works really well and manages to stand out against the white back drop.
  • The columns are spaced out at a good distance, as well as including bold writing to highlight key parts of the interview which appear to be important to the article.  What I also like is that at the beginning of each column, the main letters 'C' & 'R' are made much bigger than the rest of the text and is made bold and the colour of the font is a black.
Ideology: The ideology behind the double page spread is that Mark Ronson has a style of being very bold, and this has been portrayed from the front cover to the double page spread which can be seen. On the front cover, the colour scheme is black and orange, whereas the double page spread colour theme is black and white. It is ironic that they have kept the same two colours but not included 'orange' in the double page spread. 

Audience: The audience view on the double page spread is that it will appear to be very bold and that will make it stand out and seem very interesting, because of the colour theme that has been applied and the image also making it look more effective because of the prop that has been used. Also, the pull quotes can also help because the readers will be drawn to the article about Mark Ronson and his comeback, and because of what has appeared on the double page spread, makes the audience more interested.

Representation:  The representation of this double page spread is that it is all about Mark Ronson and his comeback. The main image on the left page includes him and the masthead has his name at the top, which makes it very clear that this magazine issue is about him. The columns are about his big comeback and how he is better than ever, and that he has made changes and his music isn't the same as it used to be.

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